The number of unique users who have seen a page's content through organic (non-paid) reach.

KPI Definition

"Page Impressions Organic Unique" refers to the count of unique views or displays of a page's content that are generated organically, without any paid promotion or advertising. It represents the number of individual users who have seen the page's content through natural means, such as appearing in their news feed or through shares from their connections. This metric provides insights into the reach and engagement of the page's content among its organic audience. By tracking organic unique page impressions, administrators can evaluate the effectiveness of their organic content strategy, understand the level of user interest and interaction, and identify trends in organic reach. It helps businesses assess the impact of their organic efforts and optimize content to maximize organic reach and engagement.

Business Value

An organic page impression is always a good thing because it counts the genuine views or exposure of your page & posts.